Email marketing now available within Pearl

After much demand, we’re pleased to announce that Pearl has partnered with a leading global email marketing supplier to provide a powerful and robust email marketing system from within Pearl.

You can now send clients and prospects professional newsletters and announcements in minutes from within Pearl without spending time transferring all your contact data from one system to another.

For those who don’t yet use email marketing to keep in touch with clients and prospects, this might be a simple way to start. Email Marketing is available in all versions of Pearl including Pearl Express – the new FREE version of Pearl. Although you do have to pay for emails sent.

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To celebrate the new release, we’re giving away 1,000 email credits to new businesses that register for Pearl, just mention this newsletter when you sign up.

Google Analytics fully supported

We’ve upgraded the Pearl website code so that all you need to do to get full website stats from Google is drop your tracking code in.

Job done.

The advanced features within GoogleAnalytics will allow you to view visitor reports, create goals, and even track the items that you have sold using the Google Ecommerce tracking. In fact the system is so good that we have decided to phase out our internal webstats. We’ll still tag visitors with a Pearl Campaign ID, so that you can track ROI on marketing all the way through to your accounting reports.

Find the option at Setup->Website from the main Pearl admin menu.